Our story

Paard Verzameld is an equine art services business based in Amsterdam. Our mission is to empower talented equine artists, foster connections with art collectors, and curate extraordinary international exhibitions and events. We provide creative, strategic, educational, and business services for the equine arts sector, connecting, guiding, and inspiring equine artists, collectors, and collaborating parties worldwide.

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Founding vision

At the heart of Paard Verzameld is our visionary founder and equine art curator, Joyce Ter Horst. With a profound reverence for horses and a professional and academic background in art, Joyce founded Paard Verzameld as a dynamic platform where equine artists and art enthusiasts can converge, connect, and find inspiration through their shared love for equine art.
 

Our journey

Since our founding in 2016, Paard Verzameld has swiftly emerged as a pinnacle in the equine art realm, under Joyce's adept guidance. With a stellar track record in curating and organising innovative international art exhibitions, including the prestigious Dutch Equine Art Fair in Amsterdam, we have proudly collaborated with numerous international artists and esteemed institutions like the Mauritshuis museum, De Paardenkamp, Living Horse Museum, Fiera Cavalli, Thelwell and the Horse Museum Foundation.
 

Global network

In tandem with our expertise in event management, Joyce has cultivated a vast international network of equine artists, galleries, collectors, and museums. This network serves as the bedrock of our commitment to connecting, guiding, and inspiring equine artists, collectors, and collaborative ventures worldwide.